The GOAT Needs Me To Step Up

It’s time I do what’s best for present me, so that I can best serve future you

In short, I’ve not been myself for a little while

Now I’m hardly the most ‘subtle’ person – but I don’t think it takes a rocket scientist to see, feel, and KNOW this

I’ve built this small world, you’re a part of it whether a friend or follower or client or simply here for the infotainment

Hence this post today

You see, the word ‘authentic’ gets thrown around a lot but if I’m not going to walk my talk than what type of leader am I?

The TRUTH is I’m floating, kinda-robotically, through my days…

Trying to force creativity and productivity….

And this is becoming progressively harder as each day I’m faced seemingly with another brutal event that makes me face truth I am struggling to come to peace with…

Those of you that are in EWD or closer to me already know this; but my dad – aka the goat – is fighting (and he is fighting!) a losing battle

The picture above is myself and the 🐐 enjoying a sunset recently – and as much as I don’t want to face reality – I know we don’t have as many of these left as I would of hoped to…

He is (along with my mum) my hero and if you have followed me for even a short while you will know how much my family means to me

– this wasn’t something we were expecting to deal with after the all clear in January –


Dexter has always told me that you’ll discover your friends and truths in life when the world is ON TOP OF YOU…

(I learned this, the hard way, during my struggles with The Goose a few years back)

But this time I’m going to trust my team and Dex and do what – I believe – is the right thing to do

As Dex said to me:

‘You’ll never regret the time you spend with pops as you look back but it could be devastating if you don’t realize and act on it now’

Hence I’m going to step away from the day to day for a short while

I’m not going to force a smiley face anymore for the “sake of business” – It’s disengenuous and cheating you

Ultimately you chose to follow me, and I owe it to you not to waste your time

Yeah sure I can ‘limp’ along with recycled content, ‘engagement questions’ and nihilistic memes; but a new friend remarked the other day (after me telling them what I *actually* did) that they would ‘never of known that if you hadn’t told me’

Which makes what I’m doing make even more sense

Hence it now time to invest the time I have wisely NOW

Yes I’m aware I may lose a few £££’s doing this but I’ll gain so much more

And for transparency purposes so some fucker doesn’t try and ‘cancel’ me during a time like this:

Of course will spend every waking moment my father can handle – and that he wants – with him

Massaging his legs, watching sunsets, telling old stories, writing his book, watching ‘The Office’…

…but he sleeps a lot

And I need to stay sane for him – and future mum, sister, team, clients and y’all as well

– you can’t pour from en empty cup eh –

Hence time in between I’ll be online shooting zombies and digital fuckers…

I’ll be tearing it about with DucatiBAE…

Sometimes I’ll vanish off into the woods or the the seaside and just sit and think…

But what I won’t be forcing information upon you that is incongruent and quite frankly pulled out of my arse

So here is what you can expect from me and the team going forward.

First from me;

If you are in EWD you already know the plan; and if you want to get in touch privately outside of the DM’s email me with ‘EWD’ in the subject and I’ll get back to you

I’ll only be checking my emails three times per week but it gives us a bridge to one another and keeps me away from social media day to day

I will send a weekly UPDATE to everyone in my world sometime Thursday or Friday each week in CWD & on email

Not sure what this update will be; but once a week I’d like to share something of use from my journey that, I hope, you will find interesting

Usually I can knock this out in a simple setting, but for now I’ll say when the mood takes me/creativity hits?

I’ll create

Finally, on the days I’m feeling best self, I’ll pop in on here or wherever I fancy


Sometimes this will be a meme and other times a moment of clarity I want to share I think will be valuable

But nothing will be scheduled

(Equally if I don’t reply to a tag or DM please don’t be offended; I’ll do my best to get back to you soon as I can)

Next from the team;

Tega & Lianne-Carla have already stepped up and will continue to do so; they will be joining me every Thursday in EWD and will be taking over day to day duties in CWD

CarlChrisEmmaZak & Greg will be supporting them in this endeavour

(I am very lucky to have such amazing humans in my world)

Dex has agreed to step up and pool from his extensive knowledge in the VC world; if you are in EWD or CWD you do have some very useful stuff to look forward to

If its personal?

Then please speak to my assistant Sarah as she will be helping keeping me on track during what’s likely to be a challenging few months

(The above humans I trust implicitly and what has taken me the best part of 7 years of non-stop continues effort is safe in their hands)

I’m closing I want you to know that this will be temporary

Life goes on

But I want to be present while his energy and spirits are high and while he is fighting like a mofo; I also have to do what I have to do to keep going myself

I won’t apologize

Neither will I ask for sympathy

Myself and my family have loved sharing our lives with you but this one, this one is for us alone

I’ll simply say I’ll be back consistently as MY FULL SELF soon, I just simply don’t know when that may be

I’m hoping for many, many months but it’s better to plan for the worse and hope for the best; and this way I can be around whenever I’m needed and won’t ruin our – as in mine and yours – online ‘relationship’ with a less-than-Dan

I just can’t churn out content when my hearts not in it; I’ve seen people do it too often and ruin what they have created

I owe it to you to be honest

This post might seem a bit overkill but this is going to be my ‘statement’ should anyone question where I have gone or what I am doing for the next period of my life

– for once I am, I think, being smart –


Meantime I’ll step aside day to day and let the great team I surround myself help those of you in my worlds

My legacy will be in how I lived not in what I say; I would hope each of you would do the same should life serve you up the same shitty circumstance

I’ll still be here most days watching and reading your posts while everyone rests in the small hours, and I’ll be smiling when I see you all sharing wins and helping one another – while having a giggle doing it- which is all I’ve ever wanted tbh

I’ll come back stronger than ever ready to step up and lead as never before

But for now?

I’m out

The GOAT needs me to step up for the family
so step up I will…

Thank you for being a part of my world, I appreciate you more than you know

See you soon


13 Days Of Social Media Isolation Post# 3 OF 4

[post #3 of 4] The curious and unexpected benefits of 13 days social media isolation


This is honestly perhaps the biggest thing I got from being away – for a bit – from not just social but everything

I was forced to take stock of both a) what I have and b) what I have not

For a long time for all I wanted was peace; I found myself going though all the fun things I had done in my past and – relatively less ‘fun’ in the last few years

Old dan had LOADS of fun; it was a properly wild ride but a ride that was dangerous and likely would of brought about my early demise

New dan was very much at peace and more family centric and very stable…but I’ve also realised he’s a bit boring

Lockdown hasn’t helped; but I seem to of ‘misplaced’ some of the things that helped me get to where I am today

Dex mentioned it on a post the other day; I built what I have now on 100’s of 1000’s of miles flown/trained/travelled as well as 100’s of meetings and events and talks and all sorts

That’s something I haven’t done for a while and – on reflection – something I have missed

But I wouldn’t of realised I had missed it if I hadn’t had the time to thing and process why I was feeling the way I was – that and why I was a touch ‘low energy’

Completely removing yourself away from distractions and ‘quick hits of happiness’ like social media gives I think all of us need to do from time to time as it helps us just be alone with out thoughts and make conclusions without influence

As well as the above, the lack of social made me examine what I wanted from life and realised if I’m going to attract the partner and new freedom of my dreams – much like I have the clients and business of my dreams – I was going to have to focus on new areas of my life and make positive changes in due course

Many of us seek validation (it’s subconscious for ‘normal’ folks) and with lockdown many of the things I USED to thing were important are in fact quite a lot of bullshit

It’s why if you’ve followed me personally you will of seen a few ‘pokey’ posts about the complete nonsense I see paraded online

It’s such bollocks isn’t it?

People with their Humblebrag posts – STFU – that isn’t how you live life; you’re just trying to appear a certain way to make people think a certain thing about you

I say this fully owning the fact that I have done that myself!


So it’s made me think – I have no answer yet – what I want my life to be like not only now but in the future

All the goals I wanted to achieve in my early 30’s I’ve hit and surpassed

Every single one

So the time away from the social noise – although I don’t have them YET – has made me think I need new goals, new projects and new passions in my life

I don’t know what they are yet; but that’s the fun of both entrepreneurship and life itself

Goals are BRILLIANT and – I always will be – a goal focussed individual

But if that’s ALL you focus on you miss out on the journey which is when you look back and reflect (as I did) you realised that was the best bit of all

Not so much of a conclusion on this one, but one that I thought you would be interested I hear from someone who has been grinding away for many many years at this

Oh and this pic? Just over 4 years old and was taken before I was guest at the playboy mansion and had dinner and drinks with Richard Branson

Like I said, the journey was quite fun 🙂

You Can’t Escape Your Own Head

What goes on in our heads impacts EVERYTHING

You can’t escape your own head.

Believe me, I’ve tried.

(It was called ‘Grey Goose’)

The ONLY thing you can do is work with what you’ve got so that it fires you up instead of bringing you down and getting stuck in the cycle overwhelm, procrastination, limiting beliefs and self-sabotage.

First thing I’ve gotta say is no fucker is immune to this.

Not me

Not you

Not that motivational coach with the perfect life and a perma-smile

Being a human – it’s hard work.

Just because normal everyday existence of being a human isn’t punishment enough.

Some of us decide to become entrepreneurs


Crazy hours. Check.

Hard to connect with people not like us. Check

Opening ourselves up to massive criticism. Check

No guarantee of income. Check.

Daily battles with value and self-worth. Check

The list goes on.

No wonder most of us are tapped in the head.

Depression, ADHD, bipolar, suicidal feelings and more all effect a higher number of entrepreneurs than they do the general public.

That’s a fact.

If you’re going through things – know you are not alone.

Even at the lighter end of the scale

Stuff comes up.

We hold ourselves back.

We worry about what other people are going to think

We self sabotage every time we get close to our goals


The greatest tool we have – our brains

Is the one thing that truly works against us to stop us progressing.

With that in mind – here’s a few of my top tips for taking control of your mindset

#1 The power of the braindump

As I say, what is in our heads is what holds us back.

More often than not, we get so preoccupied with life and business that these thoughts start to fester away in the background without us giving all that much thought to them until they turn into massive monsters that blight up with procrastination, overwhelm, fear and more.

The first thing you need to do to tackle mindset issues is to get them out of your head and know what you’re actually dealing with


Regularly keep your head clear of all the junk and crap it picks up along the way.

You do this, with brain dum

Some benefits of doing regular brain dumps?

1. Ideas

I’ve had some epic ideas because (for me) I actually am present with my own mind
That and the looped music helps ‘distract’ my brain and my subconscious can do its own thang

2. Problem solving

Similar to above – I’ve been able to come up with:
– copy hooks
– solutions to business and personal problems
– rationalise relationships (stick or twist)

It’s been very useful

3. Less rage/generally a bit nicer

I’m simple less angry
Don’t tend to go from 0-100 much
As a rule calm
– for anyone who has followed me for a while, this is novel eh –

4. Less stressed/sleep better

I go to bed kinda ‘empty headed’ now and as someone who’s mind NEVER SHUTS THE FUCK UP….sleep has been a bugger
Less so now

Here’s how it’s done…

1. Do a FULL brain dump BEFORE you switch off, get that shit out of your head and LEAVE IT

2. If you have a problem or something you need clarity on? Write it on a piece of paper to take with you – look at it at points

3. Either NO phone or on airplay mode

4. Have either a looped song, movie score or something like natural sounds (I like thunderstorms) on music

5. Take a book – paper one – with you that inspires you or is of interest; something you WANT to read as opposed to HAVE to read

6. Go buy a a pen and notepad, and a bottle of water (clarity dehydrated is nigh on impossible) and take em with you; any ideas that come up and


Not on your phone, go analogue

Then either a) go to a location where you don’t speak to anyone (I have a special place socially distant…you have to climb a cliff to get to it lol) or get yo ass locked in a room

#2 – Knowing when to go #ballsdeep & knowing when it’s time to pull back

As I say – entrepreneurs are a special bunch

We will give it all we’ve got and then some on top

And what happens is we will keep going and going and going until we break.

And when we start to break we keep pushing harder to punish ourselves and catch up.

It takes some time to learn to recognise the signs.

I have broken myself plenty of times in the past

Me personally?

I’ll see shifts in how I’m working, how I show up and the content that I put out.

Over time I go from full on content machine to full on sillyness and everywhere in between.

And by learning what makes Dan tick, I’ve come to see where I need to ease back, take a change of scene, mix some more fun stuff in my life if it’s gone a bit work heavy.

This is something I can’t give you an exact image of because it loooks a little different for each of us.

Here are a few signs to watch out for that give a hint it might be time to pull back and change things up before you burn out

– You content gets massively serious and dry OR you can’t do serious content and it’s all fun stuff

– You’ve stopped things like going to the gym and date nights because you’re constantly busy

– Your sleep pattern has shifted and you’re suddenly crashing early or waking up in the middle of the night

– You’ve been doing lots of videos, webinars and lives till now but you just can’t face hitting the button

– You’re suddenly eating everything…or nothing

As I say, how this shows up is individual.

If those come up, evaluate what you’ve got going on and how you can mix things up before you take yourself down.

And if you do go down – take a think back to how you were working and if any sign showed up so you can add them to your personal list of red flags

#3 – Remind yourself you’re actually fucking awesome

It’s EASY to crack on when life’s good; posts flow, deals seems to land with ease, shit goes your way

Then life goes – ‘Hold my beer’ – and decides to fuck with you

That’s when you want to say ‘fuck it’

– quit making the calls
– stop making the pitches
– gives less fucks about yourself
– ditch the diet and training
– content no longer gets created

And so on

I know because I’ve been there in my past

Staring in the mirror

Looking at my reflection thinking wondering what’s the point of going on anymore

THAT is the make/break point

When every fucking fibre of you is saying ‘stop’ – especially when you have every right to

When you take a step THEN?

That’s when you reach a new level of resilience and tenacity that you didn’t think you had

You find a gear that may not be the fastest or the most efficient but it’s has power and it grinds you through the shitty terrain and on to smoother roads

I have consciously decided to spend a lot more time on my own without electronic devices, people or any form of stimulus and aggressively work on my thoughts

Everything from triggers to limiting beliefs to self-sabotaging behaviours I have gone through each and every fucking and examined why I do the things I do and ask one simple question

Does this serve me?

For starters I have learned that you can ALWAYS find a positive even if it FEELS negative, and you will get what you focus on

Now I mentally walk through and WRITE DOWN (this is key btw) all the positive things that have come from the encounter, issue, relationship – whatever it is

And when I find myself on a little negative feedback loop?

I have them on my notes on my phone and if I find something shitty bubbling up with regards to whatever situation it may be?

I just read the corresponding note

Another thing I have found is that pain IS temporary IF you take action; don’t get me wrong when life throws you a curveball you are allowed to feel crap and throw yourself a little pity party..

But ONLY a little one and ONLY for a little while.

After that? The KEY thing to getting over setbacks is ACTION

Sitting around feeling sorry for yourself doesn’t do shit, and as hard as it may be? What you need to be is DOING and NOT thinking in times like this. Brilliantly, the more action you take the better you tend to feel as time goes on

#4 – Have A Support Network

Think you can just go it alone?

That we should have it all handled because hey, everyone else does

On top of all that

We beat ourselves up and we put ourselves down and we just don’t think we’re worth it.

We don’t think that we are worthy of help.

We don’t think that we deserve to be cared about.

We don’t think that we deserve support


We think that’s our job and our job alone.

So it can be so hard to ask for help, share the load, and delegate.

We take on more and more and more

Carrying a bigger weight on our shoulders

and I’m telling you now

if you carry that weight

if you keep on adding more and more stuff without getting any help without having any support without having people to help you figure things out,

It is going to break you.

Some point somewhere along the line that way is just going to get too much and it’s going to absolutely crush you.

The alternative is getting a support network in place

Support inside your business and sport outside of business because both sides are just important

and both areas are areas where you’re going to have things come up.

You’re gonna have problems, you’re going to have issues

If you try and do it alone You’re an idiot.

Yet, it’s something that we have a habit of trying to do.

We try to just deal with our problems

We are the problem solvers after all

We try to find the answer & a way forward figure it all out.

Because if we don’t, who will?

We convince ourselves that it’s not a big deal

We can handle it

That other people have got bigger problems

And if we just keep on pushing will find a way

So we push and we push and we push until we break down

And none of that is necessary

The thing is

On top of thinking that we should be able to deal with everything.

That we should be smart enough to do it alone.

You NEED to have support in place to actually be provide practical help, smart guidance, emotional support and different ideas is key to seeing you through whatever comes up.

Combine support with your own tool box of times and tricks to help you recognise what phase your mindset is in and the kind of action you need to take to get the most out of it and you can really power yourself forward

Even during times when most other people would fall apart.

As much as I’m a practical Get Shit Done & fuck anything that’s gonna try and stop me kind of person.

Without the mindset part?

Game over.

There’s only so much a person can grind through whilst fighting their own head.

I know there are a lot of people struggling right now in the mindset department.

Even if business is operating just fine and works in lockdown, the whole isolation thing, fear for the future, missing family and trying to look after dependents takes its toll.


You got this.

And we

A.K.A. me and the Planet Dan Team

We got you.

And we’ll be doing as much as we can to bring you all the best of our knowledge and skills to keep you going, and getting the best results you can even through trying times.

All we ask is you let us know when you find things useful and go take action on them.

13 Days Of Social Media Isolation Post# 2 of 4

[Post #2 of 4] The curious and unexpected benefits of 13 days of social media isolation…

I didn’t expect to be so TIRED

Social media is – and has been – a huge part of my life for such a long time I couldn’t remember NOT posting/cracking on

As I said yesterday I didn’t so much phase out as cut myself off completely with every app deleted and a cursory check of WhatsApp twice a day to see if there was anything I needed to be aware of

– all was good as I said the team were fab –

I went straight on a 5 day ‘bender’ of motorcycling and racing bikes (that’s me in the video in comment #1)

My birthday was on the weds and then when I finally slowed down

I just crashed

I had zero energy and all I did for close to 5 days straight was lie here and play games

(I’m a catch arent i)

It was a sign that I needed to clearly slow down a but as my brain is NEVER off and when I gave it a chance it holy fuck it took it!

Yes I had planned to play all the ‘DOOM’s but I didn’t expect that was all I could in fact physically do for a few day’s

But this is the thing about lessons; they come when you least expect them

The forced downtime gave me time to think and get clear on some things I wanted from life as well as some things I simply won’t tolerate anymore – plus some goals that’s maybe I didn’t think I wanted but now do

The clarity isn’t quite there yet; I realise I’ve been distracting myself from what my subconscious has probably been trying to tell me for a long time but it’s all good – clarity comes when you least expect it!

I’ve said it many times before;

Your brain is smarter than you


So you need to take time OFF – time to time – so that when you are back ON you are able to do and perform and show up and be happy and all the things that make life worthwhile

Hard work is always going to be the ‘backbone’ of success; I don’t believe anything good comes easy

But equally you have to factor in time OFF and AWAY to be an effective entrepreneur and effective human full stop

Rest doesn’t make you weak; in fact if you DONT rest you’re more likely to fuck yourself up during these shitty, wierd and random AF times

So if you have been redlining for a while – which many of you have – give yourself permission to carve out some time for you to do NOTHING

Fuck the hustle 24/7 crew they are bell ends

Hustle and grind


Chill and unwind

(You need both)

Ultimately you can’t be on all the time, and if all you do is work what’s the fucking point in life?

Stealing and making my own from ‘The Shining’:

‘All work and no play makes Dan a dull boy’

13 Days Of Social Media Isolation Post# 1 of 4

[Post #1 of 4] The curious and unexpected benefits of 13 days of social media isolation…

As I mentioned earlier I said that I would share some of my takeaways from my time

Before I go on; I’ll state that I do love social media – it’s changed my life, almost mostly for the good

It’s a wonderful tool that if used properly, is one of the most useful ones you can leverage (along with email IMO)

Yes it can be used and yes it can take over your life if you let it (that’s something for a later post) but it’s is so brilliant if you’re smart with it

Today is all about one simple thing

Knowing that you are utterly replaceable*


And what I mean by they little asterisk is if you surround yourself with the right people, in the right way who have the right skills; your business – and life – runs perfectly well without you…for a while

It still needs YOU and YOUR magic, but it doesn’t need you – eventually – 24/7

This was the longest I’ve had off in I’m going to say 8-9 years; the most I’ve had away from any groups is a few days if that

This was 13 days and I deleted all the apps off my phone; if I was needed


Didn’t have my WhatsApp?

Then, by rationale, I wasn’t needed


I 100% couldn’t of done that without the people in this pic (isn’t it an amazing card/gift btw – there’s a mug too) and those people are in my life because I was me

Tega put himself forward off the back of a post I put in here 6 years ago and Sarah replied to an email I blagged getting sent out at a soft play centre

Everyone else simply appeared here, added value over time and then joined the fold when the time was right

Most of them didn’t do what they do for the biz now when I met them but they have innate talents and values and skills that can’t be trained (loyalty, hard work, honesty, empathy to name a few) and were willing to dive in and see what happens

Which leads me to the point of this post

Being replaceable; of course no one can be me (not sure they would want to tbh) but I can’t do it alone – I’ve tried that and it failed

Building a team is one of the best decisions you can make IF you want to ‘claw back’ your time and freedom as they do the things naturally that I can’t do

Equally I can do things that they can do and everyone gets more time, more £ and more freedom

Dumbest shit I see is people recruiting team members then moaning about the cost

It’s not a cost

It’s an investment in THEM and YOU

I gave everyone free reign to do and post what they wanted and – if they chose to – to step up (which they did)

As proud of them as I was before I left I’m even more so now

That and it’s taken a lot of pressure of just shoulders; dad is still on the final journey and there’s gonna be times when I’m needed here or simply won’t be able to ‘dan’

When that happens?

I know everyone’s in safe hands

Hope that’s given you some insights and maybe a nudge for those that are on the fence with growth of your teams; it’s a risk that’s always worth taking if you know how to do it right

– fortunately I do –

Next instalments are a bit ‘spicy’ but I’m not going to hold back as there were a few things that knocked me for 6 and took a few days to get clear on

Get ready for the rollercoaster…

Take A Moment Today

Please remember to be kind to you

IF you can and WHEN you can, take WHATEVER moments you can to do a little something for you

I promise you if you are constantly GOGOGOGOGO not only will you break eventually; but it gets harder and harder to get back up when you test – and push past – your limits

ON is important as OFF – I’ve learned this the hard way… That and life, fuck the WORLD right now, is a hard place

Take a moment today – my advice – and just do something small for you

It makes all the difference… 

Figure Out What You’re Good At

Today I am rehabbing my dad, and I wanted to share a lesson from this

MANY of you reading this have skills, talents and expertise that – due to time – you have forgotten

Lately I’ve got back into doing into ‘hustle’ mode as thats what I built my entire business on

Hard work repeated daily (as well as being enjoyable it gives me purpose)

That – with a little bit of help with a rehab specialist – I’m helping dad get mobility back after the shitstorm of operations he had

Sounds daft but I had ‘forgotten’ that I was a pretty fucking good and highly qualified PT with 14,000+ hours delivered ‘on the tools’

I know what I’m doing and I’m smart enough to get help as well

Right now, life might be confusing as fuck for you

But take a moment to remember all the shit you are good at and see how you can apply that to your world right now

You have skills that can change lives and the only thing stopping you putting that out there is you

Crack on



Keep Goating

Yesterday I had a nice surprise

When I was on the phone with my mentees, the goat – aka my dad – just ‘appeared’ in the hallway

Not in a spectral force-ghost kinda way, mum said she was nipping out to get the shopping…

…and she came home with my dad

(I was hoping for snacks…but the goat probably better lol)

Now because the world is a cynical and jaded place when it comes to many entrepreneurial things – nothing is sacred – I’ll cover exactly what HE said to me:

1. ‘Can you make a few quid off me coming back’

2. ‘You should sell a thing you do on the internet I can teach goaty sales and we can spend the money on the nurses who helped me’

3. ‘Would your people from the internet want a book, I could write it called ‘the wisdom of goat…they can add it to yours’

Bear in mind he has been in hospital for 3 weeks, had 6 pages of procedures done and – I know I joke but he shouldn’t even be here now

(The doctors were genuinely surprised that he was there on the Monday after seeing him a week ago Friday)

He does crack me up with his cheeky and shameless ways


(TBH I’m probably going to do all of the above with him while I can because he wants to do it…I’ll do anything he wants – no questions asked)

So anyways I’ve learned a lot from my dad; but lately I’ve simply just been proud

I don’t know how he got through what he did, I’m not gonna go into detail out of respect to him – but he wanted me to share this

So I am

If I can pass on ONE piece of advice form him to you, it’s this


That’s it

As long as you are still alive it’s your duty to keep fucking going – as best you can – for a as long as you can

I’m sure in the quiet hours dad didn’t want to keep going

But he’s a husband and a father and equally even at the age of 69 (#lol) he still wants to look after and provide – however he can – for his family

Shit proper choked me up eh?

So I’ll level with you; there has been multiple times both personally and professionally when I have wanted to give up


But I didn’t

Even when I was this *makes very small gap with fingers* close to saying:


– I’m out –

I keep going

Not because I was told to, but because the goat and mum and my sister lead by example

Everyone should of quit but no one did

Now I don’t know if it’s because I’m smart or dumb or some mixture that seems to work

No idea

But even when I don’t want to I keep going, and as much as I learned anything from goat it’s exactly that and I do

It’s that to you HAVE to keep going ESPECIALLY when you don’t want to

Because as long as your heart beats in your chest, you can still change your life for the better

And that’s that

I’ll be back to more ‘entrepreneurialy’ things from tomorrow onwards; but you’ve been patient with me last few weeks

– hence wanted to update you as to whats happening –

We ain’t out the woods yet (gotta help build him up for chemo next, dusting off my PT boots 🤣) but I got him home and now it’s time for me to step up for him, my family AND you…

…tomorrow 😉


Right, I’m off to go get the shopping for everyone seeing as mother didn’t yesterday the little liar that she is…🤣

Y’all have any idea how hard it is to bring home the weekly shop on a 170mph crotch rocket?!?


Speak soon & fighting the good fight


Check This Checklist

Why your free Facebook group (may) be shit, and what to do about it…a 20 point checklist

Right, now – I get added to a lot of groups

And thats cool, if it looks vaguely interesting ill stay and have a nose around – as a rule I am less than impressed

Do I think I am the bee’s knees at FB groups?

Well, Im pretty good – but one thing I AM – is very, very observant (and I’m a little be smarter than people give me credit for ha)

So below is a little checklist I put together a while back about what you are doing wrong, and will help you focus on what you can do to fix it. I have spent a LONG time studying groups, tribes, social dynamics – Im quite a geek about this!

The groups that work have common themes of do’s and donts – this is a brain dump of the list, and if you have ANY problems with your group – whack them up below, and ill try give you some pointers as best I can

RIghty-o, here we go

1. you’re not consistent
2. you don’t show up daily
3. your sole purpose of the group is to make $$$
4. you lose interest
5. you mass add people without messaging them first
6. you haven’t spent long enough building influence online before you create a group
7. you try and take from the group (sell shit) before you add value (give shit)
8. you don’t put your hand in your pocket (i.e. you don’t do prizes, give aways, treat people) or give your time freely without expecting anything in return
9. you don’t enforce rules – have a clear ‘this is how the group works’
10. you don’t make people feel welcome; you allow cliques to take a hold
11. you don’t encourage/foster people who add value
12. you don’t call out people for not contributing or taking without giving
13. the the theme of your group is boring
14. you don’t treat people like people – no fun/personal stuff
15. you change what the group stands for too often
16. you promote too often
17. you let anyone in – you don’t have any ‘filters’ for who can/cannot come in
18. you don’t know what curation is, and what it means to the group as a whole
19. you are rigid; you don’t adapt with the group and its needs
20. its all about you, when the focus should be on the community

NOw, if your group is humming – people are commenting -good shit is going down?

Ignore the above

BUT, if its died off, you are losing interest or its just not working – run it though the above

have a question on FB groups or commutes as a whole?

You know what to do….its called comment below btw

I don’t Give A F*ck What You Think Makes It Work

THANK YOU for not fucking this group up (and why the fact I don’t give a fuck what you think* = makes it work)

The world – is quite frankly – lol

As someone who has made a pretty penny of odd words, I simply don’t have the ability to convey my thoughts



I digress

You see that’s are groups bigger than this one…

More popular than this one…

More successful than this one…

That’s for sure

But so far it’s remains day to day:

– spam free
– argument free
– dickhead free

AND it’s ALSO free

Which I think is pretty good tbh

We have worked hard to set both the tone and the ethos for the group

Yes some take advantage
Yes some are snakes
Yes some will only ever be here for their own good

Humans are humans and do human things

But as someone who has done this for a while, you have to if you run/lead anything is set the tone

What you do/don’t stand for
What you do/don’t belief
What you will/won’t do

And so forth

Do I have views or opinions that some of you would fucking hate?

Likely close to 100%

Equally there are some of yours that, quite frankly, might me a little meh

But do you see me wasting my time arguing with people online?

Do you see me calling people our and being deliberately polarising?


I simply can’t be arsed

My opinions, thoughts and feelings are sovereign and my right to have

– as are yours –

But much like your ‘esoteric’ porn searches; they are for you to enjoy and keep to yourself most of the time

Hence why we have such a diverse group

There’s plenty of people who I am friends with/follow who I think talk utter shite in some matters

And that’s cool

Because I can separate the person from their beliefs and – believe it or not – I’m an adult and can have a good conversation without resorting to insults

#socontroversial eh?

I know some groups are a bit more of a free for all, pitch whatever you want, lots of drawn out posts, non stop engagement coloured boxes


We have been around for 5 or 6 years now (I can’t remember lol) and bar a few very very rare occasions I’ve shown up here every day

We will still be around for many, many years to come

Because we set the tone right

If you want to run a group, a movement, have a following – doesn’t really matter

Getting the who/what/why bit right, plus leading from the front with those in the forefront of your mind is key

That and understanding you are dealing with humans

And humans are who frankly ridiculous

(The sheer amount of effort and energy they expend to touch another human in the place where they wee from is quite hilarious when you think about it)

Most humans at their core are good

Some were bad and have now worked hard to be good

And some are just complete scum

It’s up to you to define who you want to work with and why, and you attract the right ones from the above medley by setting the tone and leading from the front

Ultimately I judge people on what they do and how they do it, not what they say (or type on social media)

Hence the * at the start:

I simply don’t give a fuck what you believe in as long as you do good work, be as decent a human being as you can and try not to harm others

Pretty fucking simple really