• Time, What is the value of YOUR time

    It doesn’t matter how much you earn or how successful you are, Father Time cannot be cheated

    I see so many people on here bickering and being shitty and wasting so much precious time and energy over complete bullshit that doesn’t even matter

    I invested wisely in some ways

    Wasted poorly in others

    Made me realise what’s important and what’s not and that – moving forward what I will aggressively push towards…

    …and equally, retreat away from

    If no harm is being done?

    Live and let live

    Because ultimately?

    Life is precious

    And life is short

    The more I spend time online the more I realise that the world offline is where I need to invest as well as ‘double down’ on these people that value me and visa versa online

    Not wasting it on negative fuckery or with people who either add no value to our lives or just take take take

    It needs to be spent on people who value us

    Respect us

    And want to be with us

    As I’ve gotten older I’ve realised that there are truly good people who even though aren’t in my life per second anymore or are ‘virtual’ (aka my digital brothers and sisters)

    Still, make the time to make the time when it matters

    Equally, there are people who proclaim to be there for you and when you need it


    Shit like that used to get to me but now I realise it’s just people being people

    No need to be angry

    Just step forward and make peace with it

    And my advice – which you can take or leave because, let’s just be honest – I’m just a dude from Facebook

    Whether you are religious or not

    Whatever your beliefs are

    Our time on this planet is brief and can be cut short at any time

    You have a finite investment ‘pot’ in your time

    Invest wisely

    Waste sparsely

    Enjoy your time and your loved ones people of FB

    And don’t forget to do what makes you happy

    One roll of the dice

    It is important that you know “What is the Value of your time”


    Don’t waste it


    P.S I posted this a year ago today when I went to see my Grandad for the last time,  it popped up on my FB memories and I felt would be good to share here

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  • Speed KILLS

    So yesterday while I was doing a 121 day, I realised there was a ‘chink’ in my armour that if I could fix – quickly

    My overall progress would accelerate rapidly


    So while we were wrapping up (and well within acceptable business hours) I found 4 people that could serve my new

    Now because of the way I am?

    I HATE being crap at stuff

    So for me at the start of anything new skill wise (or if I look/feel like shit) then I will go for a private or intensive option

    I messaged all 4 people at the same time

    I wasn’t ‘known’ to them (this need was on a local level) so just an ordinary lead – enquiring as they told me to – via message

    All 4 read the message

    Only two got back to me saying they would reply first thing

    (I don’t think Midday is first thing lol)

    One chap got back to me 7am

    I wasn’t up but replied straight away – worked out a package – and signed up


    When I was in the building stages of my gyms, copywriting, agency and consulting business

    Leads were RARE

    And when they came in – qualified, not ‘toe dippers or enquiries – I DIVED on it

    Especially if you are in a service business speed IS crucial

    Don’t get me wrong you shouldn’t always be on, have defined hours/boundaries and set limitations

    (And if you don’t have them you can’t blame someone for not adhering to them/going elsewhere if tot don’t work C hours etc)

    I was an EASY sale

    I said in the message:

    • ready to start now
    • have checked your prices and stated which one I wanted
    • was totally flexible with my diary

    I’d like to think I’m an ideal client

    And due to SPEED one individual has a new client who will invest long term in them and 3 others who simply couldn’t even bother to reply?


    If someone is interested in your their emotion = high and their likelihood of buying = high

    ESPECIALLY if they have sought YOU out (not ads or funnel or promo or something incentivised or required sales strategy)

    Those that act fast?


    So if you’re the sort of person that actually gives a crap about growing your biz and acts fast?

    You have nothing to worry about because the majority or people just simply don’t


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  • UGSD 2 of 4: Why Kinda OK Is Not OK

    UGSD 2 of 4: Why Kinda OK Is Not OK

    Before you begin., same drill as yesterday. Drop the word reading in the comments to show you’re here, you’re in this and you’re actually gonna Get Shit Done…

    Yesterday I spoke about how to take action.

    The things you need to think about and put in place in order to actually get somewhere with it.

    You see life.

    It has a little habit of being a spiteful little bitch.

    And just when you think you get and someone just when you start to make some progress. Just when you started to make a difference and see some changes and actually create some habits

    Life comes along to rain on your parade and set you back to square one.

    Yesterday’s post gives you exactly what you need to deal with that before it happens so you can power on through.

    If you missed it I’ll get Lianne to drop the link in the first comment so you can go read after this.

    Today, I want to talk about something a little bit different.

    I want to talk to you about the thing that stops you from even getting to that point.

    Before you start making changes

    Before you start to take action.

    Before you start to put things into place.

    Do things with your life.

    Put yourself out there

    Get down to the gym

    Whatever it is that you’re going to do.

    Some of you, you don’t even get that far.

    And it’s not because you wouldn’t like things to be better.

    It’s not because you don’t think that your body could look better.

    It’s not because you don’t think your business could be better, your income could be higher, your relationships be more fulfilling.

    The problem it is just not painful enough.

    It’s not hurting you enough.

    It’s not giving you a punch to the guts.

    It’s not stopping you in your tracks.

    You just getting on with life.

    You’re fine.

    You’re okay


    It’s doing kind of okay.


    You’ve got up days, you’ve got down days.

    Hey doesn’t everyone!

    Your body?

    It’s not too bad

    Could do with losing a couple of pounds but could be worse.

    And therein lies the problem.

    You’ve gone got yourself into a happy little rut.

    I’ve been there.

    As you’ve probably seen me mentioned before.

    One of the things that fuels me is spite




    Something to fight against.

    A reason to keep on punching, keep on getting up keep on going forward and keep on smashing those goals.

    So when things are going great.

    When things are ticking along nicely.

    That’s when the rut creeps in.

    And if I’m not careful.

    It takes hold.

    And it starts to impact how I am.

    How I show up in this world

    What I do for you.

    And how my businesses grows.

    People who aren’t like us are happy with a “normal life”

    Going to work, watching soaps, time with friends and family and that all works for them.

    And that is perfectly fine.

    Us entrepreneurs on the other hand simply don’t suit that lifestyle.

    We want to get up, do things, create things, forge our own paths, make our own way and put things out into the world and ultimately create a life we love.


    So we set out on a path

    And as we’re going along that path.

    Comfort appears.

    Coziness appears.

    And all of a sudden that fuel powered you up to that level.

    It just loses its impact because you’re not feeling the pressure, you’re not feeling your back against the wall, you’re not seeing yourself in the mirror and realising you need to make changes fast.

    You don’t have that massive negative feeling to drive you.

    See, negative feelings are very powerful.

    They are things that can either hold you back, or propel you forward and that’s something that I’m going to be talking about in an upcoming post.

    But for now, what I want to talk to you about is the time where you haven’t got that massive driver.

    When you haven’t got that emotional pull that got put that rage that fury that spite. When you’re kind of just, okay.

    The Happy Little Rut

    Silent, yet deadly.

    Because that is the place where dreams go to die, where your grand vision of what’s possible for you in your life turns to nothing.

    It becomes that thing that you were going to do.

    The idea that you had.

    The body you gave up on.

    The point where you tell yourself that you’re okay with being single and there’s no one left out there for you, who could put up with you.

    It’s the point where you go from being it out, change the world to “meh, whatever”

    You fall into this feeling of being satisfied.

    Yet unsatisfied

    Where things are okay, but not okay

    You lose your spark, you lose your creativity, you lose your energy.

    How do you turn that around.

    How do you get you back.

    How do you pull your head out of your arse and actually get on with creating something that is more than okay.

    Something that is truly fucking awesome.

    I’ll tell you how.

    How To Get Out Of A Mehphisode

    Ever gone through one of those times where you just simply can’t be bothered.

    Everything is just


    It’s not that you can’t do anything.

    It’s not as though you’ve got any great obstacle in your way.

    It’s just, you don’t want to.

    You aren’t down and depressed in the dumps,

    The world’s not falling apart.

    Life’s not ending.

    Everything’s pretty neutral.


    Nothing’s really happening.

    Nothing’s really inspiring.

    There’s no big thing that you want to make happen.

    There’s nothing that you’re looking forward to.

    And you’re not really creating anything either because the tank is empty.

    Those times are what I’ve dubbed a mehphisode after going through it myself at a while back.

    There are a few things that you can do to help pull yourself out there and get you back into the game

    Now first thing before anything else, you’ve actually got to recognize that you fall into that spot.

    Sometimes it takes a while

    If you are someone who is a regular content creator, pay attention to what you’re putting out there.

    Because as things like this come up, you’ll start to notice a shift in what you post

    and what you’ll do is you’ll find yourself writing things which aren’t inspired

    It’s like your voice has been shut down


    what also happens is you have a drop in depth.

    Quality posts suddenly disappear for face of the earth because you simply haven’t got it in you.

    Now when that happens a day here or there, that’s fine.

    If it’s been a few days

    and you you notice there’s a shift in your content

    You’ve not got that power, that edge, that spark, that passion.

    That is one of the biggest warning signs a Mephisode has appeared.

    When it happens.

    Realize that it’s not forever and the whole world isn’t going to fall apart just because you’ve slipped.

    The first thing you’re going to want to do is rather than push yourself through

    it’s actually to step away

    Take a moment to actually re energize yourself and refill the tank

    because the chances are you’ve been sucked into work for quite a while and you’ve not been taking the time out that you need.

    You’ve not been reading so much

    You’ve not been watching films

    You’ve not been getting out that in the daylight and the fresh air

    you’ve not took that time to just be you

    and when you get yourself stuck in work doing doing doing the same things over and over again

    stuck behind the screen

    stuck on Facebook on Twitter on LinkedIn on Instagram

    when you are having conversations with clients with your team that all revolve around work

    then you leave yourself with nothing to draw from.

    And it’s not because you don’t have ideas thought knowledge and wisdom to share.

    It’s because without external things to draw from

    You don’t get that trigger

    You don’t get that inspiration

    and your creativity drops down the floor

    Your mood to


    when you’re not getting out and about changing your scenery and doing new things

    You lose the ups and downs so your mood just flat lines

    That knocks on to everything.

    How you are

    how you show up in the world.

    How you present yourself

    How you feel about your next steps.

    The whole lot flat lines.

    So as I say get out and do something

    go watch a film, go for a walk, go to an art gallery go meet up with some friends who have not spoken to for a while.

    Just do something

    Because that little change breaks you from the pattern that you’ve got into

    It gives you something to draw from

    some thoughts, inspiration experiences, stories think you see things you hear all can be used

    and that is going to make a huge difference.

    Find Your Fire

    So now you’ve broken the pattern. You’ve given it a nice hefty pattern interrupt to help you pull out of that pit of mehphisode

    What’s next?

    Because you’ve had to pull out to get yourself back into the game. Now you’re going to come back into action with whatever kind of action that is, whether it is something that you’re working on your business, your relationships, your body, your mindset, whichever area of life you’re going to focus on,

    and that you want to make change.

    Now you’ve got to find your fire,

    You’ve got to find that thing that is going to drive you

    Even when things are comfortable.

    Now, this is going to vary for everyone.

    There isn’t just one thing that drives us because we are all unique.

    And there’s a lot of talk about finding your purpose, your big Why, what’s the big idea

    More often than not

    People say the thing that they think they should say

    the thing that sounds right, the thing that a good person would want.

    The truth is

    That isn’t always the thing that you really really want it’s not the thing that’s really going to drive you

    It’s not because that thing isn’t important

    It’s just it’s not enough not for you on its own.

    Parents are great example of this.

    When you’re our parent you kids matter

    (so the rumour goes – no Little Dan’s running around as far as I know lol)

    You care about them

    You want to look after them

    You do everything you can for them to give them the best life that you can give them and quite often you put them ahead of yourself

    Sometimes too often

    So when it comes to figuring out your purpose and your why

    thinking that it’s your kids is a very easy answer

    Because it makes a lot of sense

    Everything you do you do for them.

    What about you?

    What about when you kids are grown up and I live in their own lives

    what then?

    And even before that point

    Is there really nothing for you?

    Something you would love to do love to experience love to create love to bring to the world

    Chances are there is.

    And this is more fuel to drive you

    It’s not something that should be left to one side and abandoned

    Because you can – and should – have more than one why.

    As you know

    family means everything to me

    Everything I’ve built has been driven by a desire to is to help look after my sister and parents.

    On a grander scale, to help create something to support other people like my sister


    I have a few personal was as well.

    There’s more than one ‘big why’ IMO

    There’s two

    One for the altruistic you

    (Family, friends, kids, better world, make a difference, charity etc)

    And one for eh ‘selfish you’

    (Shiny things, expensive shit, status, fun, #becausereasons)

    I’m sure you know your ‘altruistic’ why – that’s probably why you started

    But are you honest enough to admit all the shit you want JUST BECAUSE YOU WANT IT

    For me it went like this

    Firstly did all the altruistic shit – helped out family

    Then focussed on helping others

    Next was ME – jet skis and watches and beach front places and treats (I always wanted this)

    Now bored of that and back to seeing how much I can help others, with money and success being a ‘side effect’ instead of a key driver

    Know you why’s – both kinds

    And use them to push you on.

    Whichever one is most effective right now.

    Figure Out What You Really Want In Life

    In the same way that our reasons why we want to do the things we do get clouded

    What we really want out of life can become equally confusing because we’re presented with dreams

    We are presented with rock star lifestyle, working from the beach, big house fast cars, celebrity parties

    All of these things were told that’s what you should aim for

    “This is the pinnacle”

    This is where you want to be get into in life.

    If you have this thing you’ve made it.

    If you look like that you’ve made it.

    If you are with this guy or this girl you’ve made it


    it’s pretty convincing too

    Yay for marketing

    Truth is

    When it comes down to it

    What you think you want

    Might not be what you actually want

    Limos drinks and parties at the Playboy Mansion. Anyone

    Been there

    Done that

    I’ve got stories that probably shouldn’t be told.

    And you know what?

    It’s not for me.

    Some people live that lifestyle

    it’s what they live for.

    Truth of it is…

    What makes me happy is the simple things in life

    Living by the sea, going down to the arcades and chucking a few quid in and

    eating my weight in fudge


    Yes, I do have luxuries.

    I’ve got the bikes, the jet skis’ a cleaner, my meals prepped etc.

    And each one of those things?

    They make a difference for me.

    You have to really take a moment to decide “Do I want this?” and keep going till you figure out exactly what you want out of life.

    Otherwise you’re just chasing someone else’s dreams

    Be Brutally Honest

    Finally we reach the critical part

    We don’t become the person that we could become.

    We don’t get that body we want that life we want.

    And we put up with far more than we should.

    We find toxic people in our lives.

    Energy vampires and time vampires draining you again and again.

    We doubt ourselves on what we can achieve.

    We don’t value, what we can do for others.

    And we don’t charge the prices, that we should.

    Not because of some ridiculous thought that everybody should charge high ticket or that you should get as much as you can from people.

    But because, quite simply, most highly skilled, highly talented and most caring of us.

    Always put ourselves behind others.

    Then on top of it all.

    We’ve lost our resilience.

    You gonna get knocks you are going to get setbacks and sometimes you’re going to get handed your ass.

    And the key is getting back up again, getting back into the ring, taking those hits and keep on going.

    Because unfortunately.

    What happens to so many good people is they get knocked down again and again.

    Every time they seem to make some progress. Every time they seem to get something to work.


    It knocks them off track sets them back, and then they’ve got to get all of their energy and strength back to regroup in order to go again.

    So it constantly feels like you’re taking one step forward and three steps back.

    And no matter what you do, you simply just can’t get ahead.

    Now, we come down to the critical part.

    Because without this.

    You just completely wasted your time.

    You’re going to be wasting your time, day after day, week after week, month after month.

    And your life is going to suck exactly way it currently does until you’re actually ready to do something about it.

    Comfort makes us soft and accepting.

    We don’t go for what we could achieve.

    Then you see other people who aren’t so good.

    They aren’t so smart they don’t give as much value.

    They don’t create the same results but you could do feed those people

    Yet they are steaming ahead, leaving you in the dust.

    It’s just not fair they get it so easy.

    They can put up the content and get a massive response.

    They get all of the deals and opportunities and clients flocking to them.

    They get to go on all the trips, have all of the experiences.

    They get recognized with awards and PR.

    And with the perfect body, the perfect relationship, and the perfect family on top of that.

    While you’re there, just trying to keep up.

    Trying to make things move in the right direction, and try and keep hold of some strand of sanity left.

    Is it any wonder that you are sat there thinking, can I even do this?

    Is it worth it?

    Is it even possible for someone like me?

    What the hell do I need to do to make a change?

    Because you know, you’ve got something to offer this world.

    Because you know you’re smart enough to make it happen.

    Even if some parts of it confuse the hell out of you.

    You know you’ve got all the right ingredients, but you just can’t make it work.

    It’s not like you’ve not been trying.

    It’s not like you’ve been going for it.

    For months trying different things, learning different tools and strategies.

    But you’re just not getting to where you want to be.

    You’ve taken so many hits.

    Just don’t know if you can take any more.

    So you tell yourself you’re fine.

    You’re okay.

    You’ve got this

    Especially when you’re in Facebook groups with other business owners of entrepreneurs who are all doing there thing, and everyone seems like they’re so far ahead of you.

    So you stay blended.

    Stay undercover,

    Heaven forbid, anyone knew how you really feel.

    You keep on trying.

    You keep on plugging away.

    Reading, learning, asking questions.

    Hoping to finally discover the answer and everything suddenly going to click into place.

    Truth is…

    That ain’t happening.

    Because, whilst you blended in telling yourself that everything’s okay.

    You aren’t being honest with yourself, which means you’re not going to do the things you need to do.

    You can tell yourself, you’re okay.

    You can tell yourself you being productive.

    Whilst you do – you’re going to avoid the things that matter at all costs.

    Because those big scary things – you don’t even want to look at.

    Until you get real with yourself and take a long hard look at the reality of your life.

    You’re going to be stuck in exactly the same place that you are now

    Nothing is going to change.

    You may feel completely alone on this.

    This is something that doesn’t come up for other people. It is not a challenge that they’re facing.

    And I tell you now.

    You’re wrong.

    So many people face exactly the same struggles.

    It’s not spoken about, because everyone has got that big fear of what happens if someone knows.

    Massive imposter syndrome, massive self worth issues.

    And because we are problem solvers -we like to do good, make a difference and fix things.

    So, when it comes to us not being able to do that for ourselves.

    It is so hard to talk about.

    Through working with so many business owners over the years.

    It’s something that has come up time and time again once I’ve cracked the nut and got to the heart of things.

    In fact, in 2016 I got sick to death of seeing so many good people struggling and failing because they’re facing the exact same problem.

    So, I did something about it.

    That thing was G.R.I.T

    A truly transformational training that cuts out all the bulllshit that’s keeping you stuck and gives you the smackdown you need to Get Shit Done and completely change the course of your life.

    If you:

    • Feel like you are stuck in a rut
    • Have always felt like you could do more, but lack the push you need to do it
    • Having doubts about the choices and decisions you have made in life, and want to change but don’t know how
    • Feel lost with what you are doing, and need the equivalent of a kick up the ar*e and eventually an arm around the shoulder?

    Then G.R.I.T. might be just what you need

    4 days covering one ‘principle’ each day

    G – grow some balls ovaries (a cold, hard look at facts and how to ‘toughen up’ and decide if you are on the right path)

    R – Resistance and Resilience (how to overcome one, and develop the other)

    I – Influence (how to create it, show it to your audience and become a figure of ‘authority’)

    T – Tenacity (a practical ‘how to’ to get ALL the sh*t done in the next 30 days)

    Fair warning – it’s absolutely brutal.

    Full on rage-fulled Dan.

    I can guarantee you won’t make it through all 4 days without feeling like you’ve took a freight train to your gut.

    For some of you?

    That’s EXACTLY what you need.

    It ain’t sunshine and rainbows.

    Because that is what’s keeping you stuck.

    This is the harsh truth that’s finally gonna give you the kick up the ass and make those changes you’ve been talking about forever.

    GRIT 1 was one of the best and most popular trainings I’ve offered – for good reason

    Within DAYS of the original training we had

    • 3 people launch a business they have had in their mind for 6 months +
    • One person sell up their life and move, with family, for a dream they have wanted to follow
    • Multiple people give up smoking & drinking
    • Some wonderful humans creating better relationships with their family/kids/friends – as in as of NOW
    • According to the emails and PM’s I have received a cumulative total of (best rounded down) of around £45k in new sales and profit

    Want some of that?

    This is the link you need to get instant access: https://coffeewithdan.com/grit1

    Little too brutal for you?

    Two years after the recording of GIRT came GRIT The Evolution

    At the core of my beliefs the philosophy of ‘GET SHIT DONE’ is still paramount

    Yet the Dan behind those beliefs had evolved and become – I believe – a better person

    Dan 2.0 if you want

    Lessons had been learned.

    Personal philosophies developed.

    GRIT Evolution contains the same core principles delivered in a way that doesn’t tear you a new arsehole – lol

    Click here to pick up G.R.I.T. Evolution: https://coffeewithdan.com/gritevolution

    Whichever you choose you’re gonna finally break through the BS and get yourself unstuck once and for all.


    Which is it gonna be?

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  • Your greatest asset/your biggest enemy

    How many times ya reckon your head has held you back….

    For me?

    Fuck tonnes!

    In the past I used to numb my thoughts with alcohol or excessive work schedules mad training or just sleeping the day away

    ANYTHING to avoid NOT thinking

    But you know what – and I’m saying this as someone who DOES NOT ENJOY CONFRONTING THINGS – the more you figure out what the fuck is holding you back…

    Sit down…

    Write out all the shit you need to do…

    Work out what is (REALLY) most important…

    ….then go do it

    One of THE best pieces of advice I can give you when it comes to the dumb shit your brain tells you is go away

    Seriously just go away for a day

    Write out EVERYTHING that is worrying you

    If you truly have zero influence over it?

    Sack it off and deal with it IF it happens (it’s almost always ‘if’ lol)

    What you do have Control over?

    Work out the one which is giving you the most shit – JUST DO THAT

    And work through you list from most painful to least

    It’s simple but will get you out of your head and into action which – we all know this – is the only thing that’s gonna make a difference anyways eh


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  • Don't Lose The Little Spark of Madness That Makes You YOU

    You don’t always have to be on – last week I (honestly) had to vanish for a few days because I had forgotten to do the things that make me, ME

    All work and no play makes jack a dull boy

    Life is shorter than you think and can be taken away in a heartbeat

    Do I fuck around? 100%. Not with peoples investment and try not to (we all fuck up time to time) with peoples feelings – and they are, again 100%, times when you HAVE to adult

    But don’t make too many sacrifices and cut back on the little things…the fun things…the silly things…that make you you

    No one’s getting out alive, might as well have a giggle eh? (Oh and of you have ever seen yourself having sex and don’t think that’s the most ridiculous thing ever – I mean really it’s fucking daft lol – then lighten the hell up. That’s how the human race keep going And it’s ridiculous 🤣)

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  • The Quickest Way to Get A Business and Brand Up and Running

    What do you LOVE about social media?

    There’s loads of mingebags moaning about social, but even though it can be a harsh mistress sometimes? I ADORE it 🥰

    Some things that FB & IG have done for me:

    • helped me connect with an entire world of amazing humans
    • create multiple businesses
    • allowed me to work at my own times and support my family
    • helped with the loneliness and isolation of being and entrepreneur
    • got a GF once 🤣






    – so there –

    What about you – what do you LOVE about the online world?!

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  • Powerful advice in life and business

    I’m going to give you a very simple, but hugely powerful piece of business and life advice:

    Neediness? Is THE biggest turn off. EVER.

    (And this is linked to my Q about confidence earlier and covered this in 2017)

    Now, before I go #ballsdeep into this topic, I want to make a clarity between tenacity and neediness

    Tenacity is a trait I happily posses in spades. No arrogance, I am tenacious – I follow up, I close, I get knocked back (after some micro self-bitching) and I’m back on it again

    As a rule? If there is something I truly want – I will (eventually) get it in a business and often life sense

    (You have to be careful AF nowadays but am safe due to #clamnesty lol)

    This, was not always this way but was forged from tens of thousands of failed attempts, phones put down on me, emails ignored, letters but in the bin and so on and so forth


    Is when you HOUND someone for the close, when you send multiple messages because you haven’t got an answer, when you simple NEED the sale/close

    Same in personal life; I know this though painful experience and until I understood and studied psychology and persuasion to the levels I have now

    I had NO idea that my actions were coming across as ‘needy’

    If you are selling a product, a service or yourself – if you act needy (no matter how good what you are selling is); I would comfortably bet on you having lost the ‘sale’

    Even if you are down to the last penny you have, And that one deal would pay off your bills and feed you – you need to come from a position of strength

    If your product or service can help someone, then YOU have the upper hand

    Yes, they have the money but you have the solution to their pain

    Case in point:

    Back in my PT days when I started I used a paper diary – and I would block out times and dates for that week with names (of my friends and I would call them – often mum ha – but still ‘real’ I would bugger off to speak to them)

    I was NEVER available there and then no matter how much they wanted me

    My friend Phil consistently trolls this fucking idiot who runs an webinar add for working 20 minutes a week from a yacht in space (or some bollocks) yet he has 10+ call slots every day

    My webinars? Free and pretty much all of them NO pitch – there’s no recordings – no matter your story you don’t get one unless you are in ‘Espresso With Dan’ (EWD)

    My coaching and EWD (outside of openings) – you either have to pitch me or make a donation to a charity i patronage AND I have to like you; but you get in when I say so – not the other way around

    – it’s not being a dick it’s just knowing my worth –

    I personally am hugely respectful, mindful and grateful for anyone that invests in me – but I don’t NEED it; what you see ‘coffee with dan’ land accounts for about 30-40% of my ‘world’

    But even when I was a poor as piss PT, fledging consultant, new gym owner, wet-behind-the-ears headhunter – whatever I ALWAYS portrayed the fact I didn’t NEED your custom

    Of course, I welcomed it – but I knew what I had was the answer to your problems

    Someone walks away? No dramas

    If you’re pitching someone; you need to position yourself as the expert and that by them NOT speaking to you it’s a mistake

    When you piss and moan that people don’t follow up your calls, ignore your messages, leave voicemail that get ignored

    You look like a little mingebag

    (And That is my word of the week and I’m 100% going to use it loads lol)

    If that happens a LOT – getting rejected or ignored consistently? Then my advice is as follows:

    • go #ballsdeep I did street business ‘game’, cold calls, cold emails, cold pitches. It Toughened me up and removed that ‘needy’ side
    • study human persuasion; learn how verbal and body language can influence people
    • buy all of Cialdini’s books. Read. Apply daily
    • practice; I always try this out in real life – with everyone I meet; make it a game to see what you can get/do. Strike up conversations
    • improve your social proof – write a book, start a podcast, get on stage (a killer); create content and become an expert by being ACTUALLY good at something
    • improve how you look; drop some weight, dress better, workout, get a tan, get a nice, sort your hair/skin out. You will be judged no matter what – so why not stack the deck in your favour?

    Anyways, little bit of advice – hope was useful

    From a friend of mine who the ladies seem to love – and he is at best ‘unique’ looking (and this applies to business too)

    You would never think it, but giving less fucks leads to more fucks

    (For me the next step is to be bothered…🤣)


    Confidence isn’t something I was born with

    Daily progress…

    Incremental gains…





    Repeat until success


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  • Decide and Believe You Are Worth It

    You get what you focus on

    Lately I have been trying something a little novel

    In the past I worried so much about everything it totally toasted my mind

    I struggled to get out of bed….

    Are nothing but shit food…

    Stayed inside for days…

    Really there were times I couldn’t remember last time I went outside, spoke to a human or even brushed my teeth

    I would spend SO MUCH time trying to plan for every scenario that it totally fucked my ability to critically think, create and ultimately work myself out of the problems I had

    (Which when your known as the guy who ‘gets shit done’ is a little bit embarrassing…)

    That was a while ago

    And all being well?

    Those demons are exorcised

    Now what I’ve been doing lately is totally, 100% doubling down on only things I can control

    If I can’t

    – Influence

    – Persuade

    – Fix

    – Motivate

    – Outsource

    I move on

    It simply gets removed from the ‘to do’ list and only the ‘fuck it’ pile

    I decided that to focus on

    – my health

    – my business

    – my connections

    I decided that I was worthy of looking and feeling good

    I decided that I was worthy of the plans and goals I had set for my businesses…

    I decided that I was worthy of meeting an awesome human, an amazing family, friendships and network

    And I believed it

    And I started putting the work into ME and MY world to make that happen

    That process started some months ago

    And the seeds planted have turned into trees that are now bearing modest fruit that, in the next few months, will be an abundant harvest

    But that all started with me having taking quite a considerable beating (aka ‘2018’) and deciding that enough was enough

    No self pity

    No believing my own bullshit

    No half-arsed efforts

    All in

    All out

    One or the other

    I chose all in

    But it all stared with a conversation with myself that I was a worthy enough human to have the things I have, create the things I wanted to create and do the things I wanted to do

    That was the seed

    The trees were action

    Periods of intense effort interspersed with steady daily progress

    Rapid growth

    Steady growth

    – both were needed –

    The fruit?

    Well that is the weight loss, the new epic humans, cemented relationships, new businesses and creative content, the awesome new clients, the mental freedom and the love and happiness I have in my life

    But it all starts with you planting that little seed in your mind

    And the you have to water it and nurture it and feed it good food it and shelter it and wait and keep doing it over and over again until it shoots

    Because turning a seed into a sapling into a tree takes time

    But if you are prepared to plant that little seed and help it grow?

    The fruit tastes fucking amazing


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  • The Ultimate Get Shit Done UGSD 1 of 4

    The Ultimate Get Shit Done Mini-Series has begun

    This series is all about Getting Shit Done.

    Taking action.

    Making progress.

    And trusting the process enough to follow through to the end.

    Because if you don’t… you will fail.

    Now the reason I’ve got you to drop the word “reading” in the comments before you continued on is because that one simple action actually triggers something in your mind to help you succeed.

    The people who don’t succeed in life and business?

    They have a mind that’s wired for consumption.

    So they consume, nodding and agreeing in all the right places and do fuck all with the information.

    Taking seconds to drop a one word flicks the switch and shifts you into the mindset for action.

    It’s also a micro-commitment to yourself because the statement you’ve just made to yourself is

    1. My life isn’t perfect there’s things I want to change and improve so I can reach my goals and create the life I want

    2. This is something that matters to me

    3. I’m going to do something about it.

    Instantly – before you’ve even got a single tip from this post – you’ve just massively increased your success with the things I’m about to share.

    Now, it was pretty hard to miss last weeks gymnastics antics.

    Operation F.U.K. got underway in a big way.

    7 hours of gymnastics 7 days a week.

    Relentless practice.

    End result?

    I did things I didn’t believe were even possible.

    Handstands. Cartwheels. Somersaults.

    I’ve NEVER been able to do any of that.

    Even when I was young fit and healthy.

    I’d been missing ripped Dan.

    Especially as ripped Dan didn’t have a back that was absolutely fucked through rugby and weightlifting.


    Ever had that dawning realisation of “Is this it?”

    It’s a brutal gut punch and it’s goes one of 2 ways.

    It takes you out. You accept your fate and live your life with a body you hate, relationships that are nonexistant, a bank balance that makes you nauseous every time you check it and a mind that tells you that even if you want to change you can’t anyway because good things don’t happen to people like you.


    You take the hit and fight back.

    You take action.

    Do something to make that hit the last hit that comes your way due to your own lack of action and self care.

    Now what I did last week? It didn’t just happen.

    If I’d have woke up Monday morning and thought “You know what – I’m gonna go balls deep with gymnastics and see what happens” it would have been a complete disaster.

    It would have broke me in all kinds of ways.

    Big things like that need a whole lot of planning and preparation to succeed.

    And that’s the problem nowadays.

    Everyone wants to take the big action and get big results now immediately with zero planning and support.

    I can’t imagine why.

    I’m sure it’s got absolutely nothing to do is people telling you you can create a six figure business in a weekend with nothing but a funnel and some internet marketing maths.


    Big stuff needs planning and resources.

    In fact I started planning for Last week and the things I’ve got lined up beyond now way back in October.

    If I didn’t have the businesses I have, set up in the way they are with teams in both the online and offline businesses to keep things running. I couldn’t just go off for a week of bouncing and stretching and spinning without it having a knock on effect.

    How about content?

    I didn’t disappear off the face of the earth because it was planned and prepared.

    I even took a day to get some content lined up for various places knowing that I still need to show up even when I’m busy and even if I’m absolutely mullered after a day of pushing myself to my physical limits.

    7 hours of physical exercise for 7 days straight needs fueling. Fuck that up and you end up wiped out, hungry, weak, injured, bloated and more. Game over.

    For me, this meant having the whole week meal prepped down to the macro.

    I didn’t have to do or think about anything and my body got everything it needed.

    And I even planned myself a little treat on the Sunday still within macros if I succeeded. I did. It was pizza. It was awesome.

    Oh yeah, and 11lbs lost isn’t a bad extra win either 

    Again mindset is a huge deal here. Going ballsdeep with anything is often brutal.

    And you have to keep on going and pushing through setbacks, doubt and fear.

    Attack something big on a whim and your head won’t be in the right place for it.

    You’ll have all the motivation to kick it off and the moment you hit a speed bump the wheels will fall off.

    Last one…

    Remember me mentioning my back and shoulder was fucked?

    Going from zero into full on gymnastic training would not have been pretty.

    It would have absolutely destroyed me.

    Not only would I have had a complete lack of progress because the things ‘ve done wouldn’t have been possible.

    I would have broken myself so much I’d be stuck on bed rest with immense pain for days.

    No use to anyone. Friend, family, business or audience.

    And imagine what my mind would be like if I got stuck doing nothing for days.

    We don’t want to go there.

    That’s why I’ve been doing all the core mobility work you might have seen me posting about in recent months.

    All been in preparation for this.

    So can you see now why going #ballsdeep in such a big way is something that needs planning and prep.

    That’s why there’s so much frustration and so many people beating themselves up.

    You only hear people talking about their big successes and massive action.

    They rarely talk about the work needed to get them into position to be able to make it happen.

    Should you do your own version of something like this?

    Hell yes! If you’ve got the kind of personality, planning and resources in place when you begin.

    Hint: Start preparing now for something big later on in the year. Then smash it

    What about now?

    What if you don’t have all the time and recourses available right away?

    What if there’s a lot of prep needed before you could go all in?

    What if that simply doesn’t suit your personality?

    There are two core methods for success and if you want to make the most progress possible combining the two is what’s gonna do it.

    The first as I’ve covered above is total immersion to “Are you fucking mad?” levels.

    The other?

    Consistent daily progress.

    It’s one of the biggest factors in me getting to where I am right now.

    And with every business I’ve run and every job I’ve had it’s always been the same.

    You don’t get to skip doing the work.

    In fact some of the biggest successes we have in Espresso With Dan? They come from people who take a training absorb it and implement that one thing day after day for a few weeks or months and re-emerge with ridiculous wins like one member popping up a couple of months ago to say “by the way I sent this series of emails out to a list this week and it’s just passed the £110,000 mark”

    Or another who popped up after a long stint of pure implementation to say “business is doing great. In fact I started a new one along side it which is going to do $750,000 in its first year…all whilst being a stay at home dad to 3 kids”

    Nothing compares to doing the time, consistently taking action and growing more and more along the way.

    Oh and one big bonus

    If you are always taking action and moving forward.

    Doing the same steps every day that lead to your goal.

    Your brain doesn’t get given the opportunity to screw you over with overthinking and self doubt.

    It’s easy to say – just do the work.

    Then life happens.

    Obstacles come up.

    Time gets sucked down the drain.

    And your head turns into your biggest enemy.

    So here’s a few things to help you get out of your own damn way.

    Choosing What To Attack

    You want to have the biggest impact on your life?

    Then you need to get focused on the most important things to work on.

    It’s so easy to look at a laundry list of all the things you could and should do to have the life, body, business, relationships etc.

    Try and do it all in one go and you put too much pressure on yourself, juggle too many balls and end up dropping the lot.

    First two things you need to work on?

    1. The thing that’s causing you the most pain right now.

    Finances, body, relationships etc.

    For many of you the big one is money.

    They say money doesn’t make you happy.

    It’s true.

    Lack of money however can cause immense amounts of pain that cripples your business, destroys relationships, leaves you stressed, angry frustrated and depressed.

    14% of suicides are directly tied to financial issues and 21% of divorces too.

    In fact it’s the most common reason for a marriage breaking down.

    Money matters.

    And if you want the freedom to do what you want in life.

    Create the impact and contribution to the world you’re looking to make.

    Look after yourself and your family for years to come.

    And have experiences worth living for

    You’ve gotta get your finances sorted whether that’s destroying debt, boosting your income or both.

    First step – create a habit of tracking what’s coming in and going out each day.

    Then work from there.

    2. The thing you keep on ignoring.

    …I bet you’re thinking “I thought he already covered money”

    Sure are enough people who’d rather put their head in the sand on that one.

    I’m actually talking about something else.

    You see there’s 2 kinds of pain.

    Active pain – oh fuck I’m broke what the hell am I gonna do to get me through

    Passive pain – I’ll be ok. It’s just a downer kind of day and I’ll feel better in a bit.

    Yep I’m talking about that quiet pain in the ass that’s all but silently crippling you.

    Not as glaringly obvious as other issues and easily brushed off.

    For me, mindset was a big one.

    Meh whatever. I’m fine. I’ll deal with it. Rage and spite is good for me.

    Honestly? Rage and spite do work incredibly well.

    Problem is when you get stuck in those negatives for too long.

    The things that you use to boost you forward can become the biggest things to hold you back.

    The Dan I am now is not the Dan I was a few years back.

    More mellow.

    More chill.

    More zen.

    And it’s had a bigger impact on my life and business that I realised it would.

    Allowing me to do so much more and become a much better leader.

    Your own mindset struggles may look completely different.

    Yet, they still need addressing.

    And there isn’t a magic wand.

    If there was you would think good things one day and never have any struggles again.

    Whatever it is.

    Imposter syndrome


    Self-worth struggles


    You can only brush them away so long before they take over.

    Simple consistent effort is what’s gonna help you overcome them so you no longer go one step forward and three steps back.

    Either You Control Your Week OR Your Week Controls You

    We all start off with best intentions and things “come up”

    You tell yourself you’ll just do this one little thing first and woosh your whole day is gone.

    You do a little research and find yourself sucked into rabbit holes.

    You get distracted.

    You tell yourself it’s ok.

    You let yourself off the hook because just one day won’t hurt.

    Once, twice, three times…on it goes.

    Do you know how many people are going to get back into the gym “soon”

    It happens so easily.

    The only way to combat this is to make a commitment to your new habits and block out the time to get them done.

    No matter what.

    Perfect example is my “dentists chair” I use for new business development.

    You wouldn’t skip out on a visit to the dentist so make that level of commitment to growing your business by setting yourself a daily block purely for new business development.

    And watch what happens.

    Slaying Procrastination & Obliterating Overwhelm

    Time and time again procrastination and overwhelm come up

    It’s the biggest challenge faced by entrepreneurs.

    One leads to the other.

    Overwhelm makes you procrastinate and procrastination gets you overwhelmed.

    Here’s how to deal with them

    Procrastination is defeated by action.

    One little action to get the ball rolling and some momentum.

    Create a habit of action – especially the big hard things – and you can all but eliminate procrastination entirely.

    Overwhelm comes from indecision.

    There’s all the things you could and should do and that puts you in a freeze and you get none of them done.

    Again it’s action that takes you out of it.

    Overthinking and trying to do everything simply doesn’t work.

    Choosing something and doing it breaks you out of the feeling of overwhelm and helps you gain momentum.

    There are so many paths to success…if you follow them far enough.

    Choosing one will get you to where you want to go.

    Even if it’s not the perfect best path that everyone is currently talking about.

    The one you do – is the one you succeed at.

    And there are pretty much no wrong choices.

    Turn that choice into a habit you focus on and you don’t need to be overwhelmed by all the other stuff at all.

    Pre-empting obstacles

    As I mentioned at the start with my ballsdeep method. Obstacles come up and failure will happen if they aren’t addressed.

    Sometimes life throws you a curveball out of nowhere that you couldn’t have planned.

    Others – they had a decent chance of occurring.

    The beauty of that is if you know these things have a good chance of happening, you can take action ahead of time to either prevent them or have a plan of action in place for when they do.

    Know you work great on creative things in the afternoons but terrible in the morning. Plan your day so you do the non-creative things in the morning and put out your best work during peak time.

    Parents – you know the school holidays are going to come up every few months and screw up your week.

    What can you do now to get ready for them so they aren’t going to take you out.

    Plan a minimum effective dose of what you need to do and then anything else is a bonus.

    Plus you actually get chance to spend quality time with your kids without beating yourself up over an impossible list of tasks.

    Know you won’t write those critical posts and emails if you don’t do it in the morning? Set yourself a rule, nothing happens till they get done.

    It’s all about giving yourself the best chance.

    Stacking Habits

    You’ve heard me mention habits a lot in this post because they are crucial.

    Consistent daily habits are key.

    Take one, act on it and build up your days and weeks with the habits and routines that lead to success.

    You show up – always

    You make sales – always

    You take time for yourself – always

    You reach out to your loved ones – always

    You learn and develop – always

    You look after your health – always

    Steadily improving day by day in all areas of life pretty much on autopilot

    Getting Support

    You can do it alone but it’s bloody tough going.

    Don’t you want to have everything stacked in your favour?

    Everything I’ve achieved so far in life has been through my own effort but ONLY with support along the way.

    Fitness, copywriting, online business, headhunting. The lot of it.

    I’ve always had some form of support to help me be the best Dan I can be.

    Even when I had to do the Amex gamble and bust my ass to make sure I could cover it when the bill dropped a month later.

    It really is that important

    For those of you who struggle to get shit done, need some daily guidance to stay on track and are sick to death of procrastination and overwhelm destroying any progress you make.

    This is for you.

    I actually got a reminder of the one from Tega as he’s been working some magic on the websites that hold trainings and courses.

    Its 30 days of structured challenges and instructions on what ONE THING to do that day:

    It helps you set up your day for maximum productivity

    Get your health and wellness in order

    It walks you though simple business and marketing tactics that WORK

    Gives you powerful suggestions to ensure you are not neglecting key areas of your life (and if you are what to do about it)

    And ends off with series of challenges that – if you do them – can really change you world

    It really is brilliant (I hired some epic experts to give it the once over and it really works IF you do it)

    So if you need a bit of direction…

    Some simple easy-to-implement coaching…

    Are prepared to do ONE thing a day to improve your WHOLE life as an entrepreneur…

    Then this might be exactly what you are looking for

    Over the 30 days (its split into 4 blocks) this is how its sectioned:

    Phase 1 = Prep week
    Phase 2 = Building the ideal day
    Phase 3 = Growth and expansion
    Phase 4 = DO THE BIG THING

    Its elegant and POWERFUL in its simplicity, and with the majority of business owners and entrepreneurs thats all they need

    To be told what to do

    And then go do it

    Don’t get me wrong it starts of simple, but the goal is to improve ALL areas of your life, and then round off with some challenges to really help you level up

    If that sounds like something you think you would be interested, it works out at £3.16 a day

    And if you don’t think you can make that back with even a FEW of the principles

    (let alone all 30)

    I’ll be stunned

    So if again you need some direction, have no idea or where to turn, want to be the best version of you without adding to your already full-as-fuck plate?

    Then this might be exactly what you need, and you can grab it here:


    Just £95 and you get 30 days of Dan based glory every day in your inbox, all YOU have to do…

    …is do the work


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how to be f*cking awesome




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