Coffee With Dan

STOP BEING A DICK TO YASELF

When was the last time you treated you? (You DO deserve it ya know)

I have done a LOT of coaching calls, 121 and chats with entreprehumans over the years

Just today I spoke to a pleasant human who had achieved all manner of epic shizzle

Yet the focussed on the shit they HADNT achieved

QUIT
THAT
SHIT

Seriously a big chunk of y’all need to be kinder to you

When you fuck up – duh – don’t celebrate that

But DO take time to:

1. Reflect on where you were
2. How far you have come
3. What you have achieved

So if you haven’t in a while do the above and fucking celebrate!

It’s a great time to be alive – you have achieved more than you think – so do me a favour

Do something for YOU time to time ok?

Look I’m as guilty of this myself

– had an epic EWD launch with an amazing intake
– a huge us company (you know them 😉) picked up my book for a few hundred stores
– I moved house and set up completely again
– mapped out a new biz and did an epic challenge
– dropped 12lbs

I haven’t celebrated once!

So I am

(Tomorrow I’m just going to go south from Somerset until I run out of road then potter along the coastline for a few days because #reasons and #happyplace)

My advice?

Do the same

Right now

Tell me ONE win you have had in the last month

Big or small
Biz or personal

Then tell me what you gonna do to celebrate?!??

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In the last few weeks you would of seen a few hundred posts from entrepreneurs all over the globe

As many of you will be aware I was challenging them to get out of their comfort zones and – all being well – make ‘bank’

Now most of you know WHO (family) I’m doing it for

But why?

Maybe that’s something you don’t know and – seeing as I’m getting everyone else to share – I thought only fair I do too

I USED to pretend my way was about having all the things & stuff; baller lifestyle, VIP treatment and shiny stuff

Did that a few times

It was fun

But ultimately was pretty hollow

(Mad how the things that you THINK will make you happy often don’t eh?)

The real reason

Loneliness

I’ve always – ever since I was a kid – felt like I was an outsider looking in

I wasn’t bullied (probably because they gave me a ‘pass’ because of my sister)…

Had friends…

Was actually – in a weird way – vaguely popular

But I continually felt like I wasn’t rememberer; I was easily forgotten and wasn’t malicious but people didn’t remember me for stuff

Kinda hurts in your teens eh?

So I always said to myself if I ever had the chance? I’d do it myself

As a kid I didn’t think people would want to spend time with me on my bday so I hired the rugby club – partnered up with a hot girl in my year – and invited 200+ people

At uni first day everyone was nervous and in their rooms so I thought fuck it knocked on 51 other doors (the whole of my hall) and took myself and 51 other people down the pub

Never wanted anyone to feel like I felt – alone – so thought if no one else would if bring everyone together

Cool kids

Sporty kids

Quiet kids

Weird kids

Naughty kids

I’d get them all together and get them talking

I’ve been doing this my whole life apparently; mum showed me a school report which said:

‘Daniel is a kind child who often puts the needs of his classmates ahead of his own’

And I did

And – give or take – I still do

Yes I care about myself way more than I used to; but I do what I do because it makes me feel good to to make others feel good

That and I don’t want anyone to feel like they have no one

I’ve been there

It sucks ass

– it really does –

That’s why ‘Coffee with Dan’ is as good as it is

Its the reason that ‘Espresso With Dan’ has such crazy low turnover because we actually give a fuck and truly give a shit about everyone – on their own terms – succeeded

But (I like to think) I’ve lead by example to create a community of people who actually give a Fuck about their fellow humans

And ultimately sometimes we all need to be heard, noticed and that there is someone there for us

That’s why I do what I do

Not only because I want to help people achieve th lives they want through the vehicle of entrepreneurship

But so that peeps never have to feel like they have no one to turn to

I wouldn’t want anyone to feel like I did back when I started

So I do what I do so that they don’t

And that’s that

😘

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Are you OK? (and its alright if ya not, OK? Lets help)

So, as you are probably aware – its world mental health awareness day

Im sure you have seen some really personal, moving and emotional stories – and probably some truly upsetting ones

Sadly some folks never get the help they need – much as a few friends of mine didn’t – and they are no longer here

So I have sat here for an hour or so, thinking:

“What should I write?”

Do I do some practical tips…

Maybe I share a story of my own issues with mental health…

Perhaps some ‘masked’ (no names/genders/identifiable info) stories..

None of the above sat right with me

So this is what I wanted to do:

1 – If you have a story of how you overcame your mindset/mental health issues and are willing to share it?

Please share it

Sometimes just seeing how someone else overcame it can make a world of difference

**********

2- If you have any practical tips?

Please share them

This group is more than I can ever be – because its a community

Help your fellow humans with your knowledge ;because its the right thing to do

**********

3 – If you’re struggling?

Ask for help

Seriously this group is compassionate and caring as fuck

You would be blown away by the support the members give in here, plus I’ll tag in my experts from ‘Espresso With Dan’ who are on hand daily over there

We can all help one another

Theres no need to be alone eh?

Y’all not broken, ya just need a hand right now

**********

I’ve been ‘not ok’ many times in my life – and if it weren’t for my folks/team/mentor/friends and my own stubborn/spiteful nature?

Really, I wouldnt be here now

Not being OK is OK

Staying not OK – long term – isn’t

So, lets share, help and give a hand to those that need it

Equally if its too hard for you to share, welcome – for today – to DM me and I’ll get back to you as soon as I can

We got this aiiiight

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Have you got your 2020 planned?

If not, you might want to read this

Over in EWD we are just about to start a challenge called ‘future proof your 2020’

We are doing it now for one very good reason

You need to plan NOW if you want to make next year YOUR year

Listen I know it’s easy to wind down and think ‘fuck it, I’ll do it in January’

But how many times have you said that?

The nights are getting longer and colder…

Weather (northern hemisphere anyways you lucky Southern Hemisphere fuckers lol) is getting miserable…

That and you tend to ‘wind down’ in the upcoming months…

My advice?

Do the work NOW

For a few reasons

Firstly – the best one imo – it means you can actually ENJOY Christmas (or your holiday of choice and New Years)

Instead of worrying what your gonna do?

If you start NOW the work is done

And at the very least if you have defined your strategy, launches and got your products/content/social mapped out even basically

You’re gonna be ahead of most

And secondly when you start to do the work NOW you will most likely get some of the best clients you have

There’s a reason we don’t open EWD much and when we do it’s often after most others launches and in the quieter months of the year because we don’t want those that are all ‘hyped up’

We want those that understand that it’s a process and you need to invest time

– no quick fixes –

The people that tend to sign up with you in Q4 are some of the best and most long term clients you can find

(I still own a gym and we don’t let people join in January because they are all jacked up on New Years resolution and only a few have the staying power to commit to change)

So with that in mind

Have you started making plans for the next decade?

If they are let’s hear em!

And if not?

Why not?!?

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How to build a community/tribe that actually benefits you BOTH

This is something that I have seen people FAIL at time and time again

For those of you that have been around a while, do you remember that time when loads of big names closed their FB groups?

Because for them it wasn’t ‘worth it financially’??

IMO = bad move

We (here in CWD, and over in EWD) have always taken a long game approach

If you have a FB group, tribe, community or following?

You actually HAVE to give a fuck

Why?

Because they are PEOPLE!!!

Not leads FFS

People

People with wants, needs, desires, fears, hopes, dreams, senses of humour and goals

I’ve seen those with groups take a very short term view to it

They don’t ‘make bank’ immediately

So they either stop making the effort or just sack it off and move on to the next shiny object

They don’t see the bigger picture

The online landscape is noisy

Lots of proper vying for your attention

Lots of shouting
Lots of grandstanding
Lots of ‘look at me’ stuff

It’s a free country, ultimately they can do what they want

Our mission?

Has been to serve

Lead by serving and then – in time, and when it’s right for them – people can choose to invest or not

There’s people in here who have made MILLIONS yes actual millions!!) from my advice

The have never paid me a penny

And that’s ok

🙂

(They often update me of their successes; more power to them! They took the free advice and ran with it. It’s good to see)

A large chunk of EWD have – when they join – have been in my world for 3 months to two years before they join

It’s up to ME (and the rest of the team/experts) to demonstrate our knowledge, add value and break down that ‘know/like/trust’ barrier over time so that when they decide to invest in themselves – and ultimately us – it’s the right deception for them

No false scarcity
No trickery
No BS

Just us showing up and inviting people to join us if they want

And we do that by giving a fuck

Over in EWD?

We make a huge effort and have spent a fortune making sure it’s as good as it can be (our back end migration and content catalogue of 300+ hours of trainings and digital products has cost a small fortune)

Did we need to do it?

Maybe, maybe not

But if someone’s going to invest in you – you need to make it as good as you possibly can

Don’t get me wrong

Giving a fuck IS exhausting, more mentally

My inbox is at BEST disgusting but I get back to everyone as soon as I can

Whether you run a free community like CWD, or have a membership site + community like EWD

This is something you NEED to do if you want it to last

Most don’t even make a year

CWD is 5 years old
EWD is 4 years old

Think about that

In the online landscape, how many have been around that long and been that consistent?

Not many

(And as a great ‘FYI’ we did a launch for 100 members of EWD when we opened waaaay back when. We still have 61 people from that launch. Think about that eh…)

You see, many of us turn to the online world because the offline world doesn’t give us the connection we crave – plus it’s easy access (if you are in the right place) to experts and specialists who can help you massively

A TRUE human connection?

Getting rarer and rarer

So if you want to get ahead?

Simple

Give
A
Fuck

😘

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A STORY OF RECONNECTION IN A DISCONNECTED WORLD – part 1 of 4

This picture?

I’ll explain shortly

But I wanted to address something I’d been feeling lately and what I did to address it

I had felt – for want of a better word – ‘disconnected’ from who I am

I love what I do
I have a great job
I’ve worked hard and am truly grateful for what I have

It’s been hard to put a finger on

In fact I’ve struggled to figure out why I wasn’t feeling much of anything

I felt (outside of what I’ve been doing with my focussed work in EWD and with 121 clients) I’d been lacking ‘something’

The energy I usually have in my posts and creativity and sheer drive seemed a bit muffled

Toned down

‘Power saving mode’

So I decided to take a trip back to reconnect with my past and see what came up

Today (Wednesday) I was in london; meeting some clients and contacts

– a great day –

But there was another agenda

I wanted to go back to where it all began…

And the story I’m going to share over the next few days will be raw and honest and open and – I hope – will be useful to many of you

Anyways this picture

The top one is a place called Hoxton Square and it’s where I lived towards the back end of 2007

The bottom was the ABN AMRO (think became RBS) on Liverpool Street

That was my office I’m pointing at

(Pretty baller eh?)

We had a floor there when we set up a headhunting firm and landed prime real estate in the square mile

I came to london with high hopes

The business was set up with – at the time – a close friend and biz associate

We landed a HUGE client and honestly? We were crushing it

Crazy deals and numbers we didn’t expect

We lived for a while in Mayfair…

Ate out at the best restaurants every night…

Dressed in fancy suits and bespoke shoes…

I thought I had made it

Stressful?

Yes – very

But I finally thought I was someone

I had the business card
The address (Hoxton was ‘the’ place to live)
I felt like I was actually worthwhile as a human

Then one day – over a misunderstanding – it was all take from me

Overnight
Poof
Gone

Do not pass go
Do not collect £200

Ya know how I found out?

I swiped my key card for the building (the building not the office) and it didn’t work

I asked security to let me in

‘Sorry Mr Meredith, you are no longer on the list’

Eh? I thought

So I called up

Safe to say it wasn’t a good conversation; not only was it just before payday what little I had in my current account was demanded back

So there I am

On my own

Fucking terrified

I had no idea what the Fuck to do; I had £22 to my name which was in my pocket

Literally that’s all I had

My identity
My worth
My ‘value’

Everything I had worked towards was ripped out of my hands and I was left with nothing

This was one of the lowest points in my life at the time

I truly contemplated ending my life as I get like I was a worthless piece of shit; a totally failure

….Look at Dan – so much potential – and he fucked it

…Fucking Loser…

…No wonder you failed…

…who the fuck do you think you are to think you could ever make it…

…you’re nobody…

^^^ phrases like that went over and over in my head and I went into a darkness I didn’t think I’d get out of

But I did

And in the upcoming weeks I learned some of the most valuable lessons life has ever taught me

And the 90 mins I spent in my own head walking – literally – through my memories gave me some powerful insights into both business and life

But that’s for Thursday

If you would like to follow along with this story?

Leave me a comment below so I can notify you tomorrow

In life it’s common to question who we are, what our worth is, do we make a difference and what’s our purpose in life

– I know I did at the time –

Lately though I knew was searching for ‘something’

And when I found what I needed?

It took me a little by surprise…

The tune in for part #2

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Remember where you once were, but understand it doesn’t define you

The case in the right contains the first £10 that I was given (as a tip as a doorman) when I lost everything

I mention this in my book (which I randomly had a little read of yesterday), but I was down to £22 for 6 weeks, living off basically nothing and the sandwiches I could find that were thrown out from the shop next door and this was the first piece of money I got

I vowed I would never be that low again, and that if I EVER had to spend this?

It was game over for me

The picture on the right is me speaking at my event earlier (with Franc) this year; with none other than Gary V as the headline along with myself

It was one of the highpoints of my career and entrepreneurial adventures

But I’ve never forgot that £10

Which is why they both sit on my ‘wall of weirdness’ – pride of place in my living room – to remind me of what I was, and what I became

If you life is shit right now?

I am fucking proof that IF YOU WANT IT ENOUGH, you can changes

You don’t have to be defined by what you WERE

You should be defined by what you DO

The limits are up here *taps head*

And if you want to make a change, invest in yourself, cut out bad habits/people and just fucking GO FOR IT

Then do

Theres nothing stopping you

And as I mentally get ready for the next phase of my growth, I’ll leave you with this

Im not one special

Im just a plum from Somerset who wanted more from life

Im just dan

No better or no worse than you, I just didn’t want to live a life of regret and be on my death bed wondering

‘What if’

This post in itself is a blast from the past

But a lesson that needs repeating

Life is too short for regrets and you got one roll of the dice

Go for it!

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If you want to build a solid fan base who loves you and what you do, social media is one of the best ways out there to do it.

Especially if you have more time than money.

This whole Planet Dan “thing” has developed through social media.

Completely organically.

Over the last 5 years, my ad spend has been £0.00

Will that change in the future?

At some point I’ll possibly run some ads.

For now? Nope!

Coffee With Dan has over 16,000 people in.

16,000 GOOD people.

People who engage, share, support and inspire.

People who – beside the occasional rare numbnuts – don’t spam the fuck out of the group and cause trouble.

People who I enjoy spending time around.

From CWD’s small beginnings has developed a 7-figure business, a thriving membership community that takes things to a whole other level, book sales in the hundreds of thousands, courses that have transformed peoples lives and businesses and so many great opportunities.

All through organic social media.

I’ve earned my stripes for sure.

This…it’s taken time.

It’s taken graft and genuine care.

I’m not gonna promise that you can go from zero to achieving everything I’ve achieved in 6 weeks.

Fuck me if there’s a magic button somewhere, I’ve sure as shit not found it.

What I have found is the best ways you can create a MASSIVE impact online.

So you can model my successes and avoid my failures.

But

Recent changes have got a lot of people worried…and with good reason.

Platforms keep adding and removing features.

Changing what is and isn’t allowed.

…and usually breaking their damn apps whenever they do.

There’s forever more going on.

More noise.

More competition.

More paid ads in your feed gobbling up that valuable real estate.

All the while it seems like it just gets harder and harder to get seen, get heard and get engagement.

So, how long are these good times gonna last and how can you future proof your business in 2020?

Well

I’m not gonna show you any sneaky tactics.

I’m not going to tell you how to hack the system.

I’m sure as shit not going to tell you to schedule and automate the fuck out of everything.

Because all that sneaky bollocks and techie magic only screws things up.

You get ahead for 5 minutes till you get caught out and shut down because you’re playing in someone else’s sandpit.

And

You spend so long trying to do it the easy way without putting the work in, you don’t build up that genuine connection with your audience, you don’t understand what makes them tick, they know you don’t care about them and they rightfully reject what you offer them.

As always, I’m here to share with you the shit that works…and keeps on working.

Wherever.

Whenever.

So you can succeed and profit for a long time to come.

Instead of jumping from bright shiny object to bright shiny object.

Here are 5 things you MUST do to dominate social media in 2020 and beyond.

1. Commit to consistency

You can’t get ahead if you’re half arsing things going all in when you’re motivated and then doing fuck all the rest of the time.

You have to show up for your audience. Be a familiar face in their feeds. Make yourself known as someone worth paying attention to.

If you don’t your audience’s attention will drift in your absence to other content which then takes a priority on their newsfeed so you won’t even get to be seen by them.

There begins your downward spiral of reach.

2. Give a shit about your audience

If they are giving you their time and attention, you should return the favour.

It’s called social media for a reason so don’t expect to just blast out your stuff and run.

The added bonus is you get to really know who is in your world, what they need and what drives them so you can create packages and offers they actually want.

3. Be infotaining

You want a mixture of entertainment and information that you’re posting as well as the occasional straight up promotion

Too much of one or another and people tune out.

Dull, predictable, seen and heard it all before.

You have to mix it up.

4. Be YOU

You’ll drive yourself loopy if you try to be someone else.

Best you can do is a crappy second rate version of someone else’s personality that the whole damn world can see through.

Model what other people do and put your take on it.

Whatever personality you have – there are people out there who will love it.

5. Share your story and your peoples stories

Storytelling is one of THE most powerful things you can do to grow a following that is truly connected to you and rooting for you to win.

It’s how we have communicated information since the dawn of time because stories stick in our minds.

Stories take ideas and concepts and turn them into something real and tangible.

They help us connect and they help us find the places we belong.

It CAN be intimidating to put yourself out there and if you’re around tonight, you’ll want to catch my livestream where I’ll be helping you break past things that are stopping you from sharing your story.

Combine these 5 things and you have a recipe for long term success whatever the platform.

Because you’ll have a strong audience that will follow you wherever you go and you’ll stay top of mind and top of their feed.

This is just a taster of what you can find in the Social Media Domination course in Espresso With Dan.

Inside the full course

What is it?

Well it is 20 lessons and action points (and accompanying resources) that have allowed me to great a $7-figure T/O business without – so far – spending a penny in paid advertising or traffic

I have done this offline

I have done this online

It works

It works REALLY fucking well

If you follow this, and are consistent daily, weekly and monthly?

Then you can DOMINATE your market too, if you want to…

😉

The key areas we cover are:

– The concept of ‘being everywhere’ (and why you should)

– A done-for-you content planner

– How to leverage influencers and groups for maximum growth

– A simple formula to make social media your bitch (and when to use it)

– Syndication: a basic ‘how to’

– Content and copy structure for maximum effect on social platforms

– 3 things that you need to do to make simple but effective videos

– Why you DEFINITELY need to go ‘whale hunting’

– The rotation method: why a few weeks of testing will jack up your results for organic social content

– How to leverage your personal story to make people ‘fall in love with you’ online

– Find people don’t watch your videos? Ill show a method ‘swiped’ from my copy training to make sure that doesn’t happen

This was done LIVE over 4 weeks in EWD

This is all my content, truly some of my best work and I know for a fact (because I have bought them from my ‘Jedi’ email address) that my competitors charge many hundreds for this; and have a couple at the $1000 mark – that are now way as in depth and real-world practical as this

Honestly, if you ACTUALLY follow the lessons outline over a period of months you will be amazed at how this works, really it all comes down to:

1. Knowing what to do
2. Consistency

That’s ALL you need to know to make this happen..really!

Let’s be real, you are here, in part, because of what I outline in this document

Is it simple to follow?

Yes

Will it ’work for me’

If you do as outlined and your are CONSISTENT over time?

Yes

This is just 1 of the 5 BIG month long trainings you can find in the vault along with 300+hrs of trainings on just about every topic an entrepreneur needs to thrive in 2020 and beyond.

EWD is open until midnight on Wednesday.

When you join you get access to:

Access to approx 300 hours of training in the vault. But here’s where it gets really good, alongside the raw training, my main man Tega has been working his socks off to make this more accessible than ever before. He is currently working his way through the vault and putting together a playbook for each topic, so that not only have you got the original training, but also a clear, step by step blueprint of how to actually ACTION to content too…..
​
Priority booking and discounts to events like the Extravaganza
​
Monthly “Get Shit Done” zoom calls. We all get on the screen, set ourselves goals for what we’re going to do, then, most importantly Get Shit Done.
​
Monthly “Hot Seat” calls. We all get online, then one by one, you get coached by me (and sometimes others) to sort out the most pressing issues in your business. (Full disclosure, I’ll probably call you a minge or something, but only coz you are!)
​
Private content, coaching and treats I only share in EWD
​
The weekly EWD only Digest. An email that rounds up all the best bits from EWD and CWD so you NEVER miss the good stuff. Plus, its fucking hilarious!
​
Weekly accountability. We set goals at the start of the week, check in midweek and check out/review at the end of the week.
​
More access to me and my time AND that of my wicked team
​
Learn how to get out of your own way when it comes to business and personal life
​
Work out, with the help of the other great people in EWD how your past failures can become the foundation for your future successes
​
And

You get to be even more fucking awesome than you already are

For full details and to join go to coffeewithdan.com/joinewd

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WHATS THE BIGGEST ‘HA, PROVED YOU WRONG’ MOMENT YOU’VE HAD (in biz or life)

Yesterday was a big day for me

If you didn’t see my post?

1 year sober

The amount of people who doubted me or thought ‘here we go again’ (or shit talked behind my back when I was going through hell lol #fwends 🤣) was numerous

Yesterday was – as proud as I was of achieving my goal – a nice internal ‘fuck you’ to them as well

Most of the good shit I either have or have had in my life has been down to people (many times) telling me that I couldn’t do X or Y

Never rubbed anyone’s faces in it, but always proved them wrong

Was pretty powerful fuel (and one of the most popular lessons in ‘RAGE TO RICHES’ and a monster module in the ‘GRIT: RED’ training next week) for me to make changes

What about you, have you ever been told you can’t do something and then gone ahead and done it to prove em wrong?

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