The 60/30/10 Strategy
Here’s how I scale and grow businesses.
I use the 60/30/10 method for picking and choosing what I work on(along with what I call ‘blast and cruise’ and the 12-week year principle)to:
. gauge profit
. success and ultimately
To give you a bit of back-story, I used to be a PT in the square mile in the City of London(the financial district) so I got pretty damn good at learning about all things finance.
When it comes to a portfolio, I was advised a good split was 60/30/10.
. 60% of your funds goes into something low risk, steady, unlikely to fail and should provide continual, modest returns
. 30% of your funds should go into something medium risk -it has a chance to pay well but maybe take a little while to make it,or certain markets conditions need to occur
. 10% -this is your high risk investing. You have to be prepared to lose ALL of this, but if it pays off?#Boom! The rewards will kick the ass off the previous two!
So, I took this principle, and then I applied what I learned from the book ‘SCRUM’.
In this case, the maximum amount of productive work is set at 40 hours per week
So doing the maths:
. 24hours invested into low risk
. 12hours invested into medium risk
. 4hours invested into high risk
So when I started this was how I split my week up:
. 24hours invested into my PT business/gym
. 12hours invested into my copywriting business
. 4hours invested into my consulting business
The beautiful thing about this is it morphs as you do…
It then became:
. 24hours invested into my funnel business/agency
. 12hours invested into my consulting business
. 4hours invested into the supplement business
When you combine the 60/30/10 method, with the 12-week year system AND the methodologies taught in SCRUM, in my opinion…
…you have a pretty f*cking slick system for growing businesses.
Now I will NEVER do just ‘one thing’ -and I know many of my entrepreneurial friends feel the same way.
By using this system, I have been able to focus on my ‘bread and butter’ businesses, work on JV’s/projects and indulge in my ‘passion projects’.
(ugh & lol).
Without sacrificing what I deliver to clients; but also working within my crazy caffeine spiked, ‘ooooh,look a squirrel’ brain.
What do you think?
Something you could use?